Online marketers, authors, coaches, and even offline businesses have learned about the important of having a mobile friendly website design. Simply put, it means that your website should dynamically and automatically adjust to whatever device is being used for viewing your site, whether it is a desktop computer, a tablet, or a smartphone. When you speak of dynamically adjusting, it means that the reader doesn’t have to make manual adjustments as it is done automatically.

Among the biggest factors which affected such awareness it the change in algorithms that Google made to give higher rankings to mobile friendly websites, while penalizing the ones failed to adhere to basic standards with lower rankings. 368 Durham understands this need, which is why they make it a point to provide their clients with the best and most mobile friendly website designs available to date.

Why the Need for Mobile Friendly Website Designs?

More than 60 percent of searches on Google are now performed using mobile devices. Based on research, over 60 percent of consumers are using their mobile devices exclusively for the purpose of making their purchasing decisions. SEO is a major concern as well.

Since the overall goal of Google is to offer a smoother and faster experience for mobile device users, it only makes perfect sense that Google would feel the need to set benchmarks and raise the standards for basic minimum requirements to deliver such results.

When your website doesn’t have a mobile friendly design, you might end up losing most of your potential clients and customers, and it will continue for a long time, unless you make the switch. It is because websites which are not mobile friendly tend to give a very frustrating experience to the visitors. Their fonts are often too small to read as is, which means that readers need to make manual adjustments and enlarge the screen while scrolling back and forth. Many people don’t have the luxury of time to do it all, even when the content seems to be interesting and informative. Remember that potential customers and customers have plenty of options, and they exercise such options through moving on the site of your competitor, possibly never thinking of going back to yours.

How 368 Durham Can Help

368 Durham is the leading provider of responsive and mobile friendly website designs that can ensure optimal interaction and viewing experience on all types of devices. The company specializes in the creation of responsive sites and online applications. The company believes that the future of eCommerce lies on mobile devices. All of their site designs have been made and meant to be mobile friendly. Every site is thoroughly tested before it is launched to ensure its compatibility with Android, iOS, and small market devices. The team of the company has got the skills and expertise for building your website and making it accessible no matter what type of device they use. So, don’t be left behind and make sure you hire 368 Durham to get the most mobile friendly website design ever.